| 3rd Party Flash Serving Specifications
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| Mediaplex
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Flash must be trafficked as Rich Media JavaScript tags as below for example
<script language="JavaScript1.1" src="http://altfarm.mediaplex.com/ad/js/3178-13924-1843-0?mpt=[CACHEBUSTER]&mpvc="></script>
<noscript>
<a href="http://altfarm.mediaplex.com/ad/ck/3178-13924-1843-0?mpt=[CACHEBUSTER]">
<img src="http://altfarm.mediaplex.com/ad/bn/3178-13924-1843-0?mpt=[CACHEBUSTER]" alt="Click here for reservations" border="0"></a>
</noscript>
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What Yahoo will do in order to track clicks is add the mpvc= parameter into the redirect string as below
<script language="JavaScript1.1" src="http://altfarm.mediaplex.com/ad/js/3178-13924-1843-0?mpt=%time2%&mpvc=%rd%/%space%/*"></script>
<noscript>
<a href="%rd%/%space%/*http://altfarm.mediaplex.com/ad/ck/3178-13924-1843-0?mpt=%time2%">
<img src="http://altfarm.mediaplex.com/ad/bn/3178-13924-1843-0?mpt=%time2%" alt="Click here for reservations" border="0"></a>
</noscript>
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