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European Ad Specifications
Yahoo!’s guide to what is available on the European Yahoo! network to our advertisers. We aim to deliver the best of the internet and its unique creative possibilities to our clients whilst optimising the user experience and encouraging the viewer to engage.It is our aim to offer an enabling service in this field with accountable turnarounds and timely procedures.

Do you Yahoo!?
Do you Yahoo!?


Serving the world's largest Web audience, Yahoo! remains focused on becoming increasingly essential to the lives of consumers. Starting with its comprehensive, hand-built directory as well as the popular My Yahoo! service, Yahoo! offers a broad and deep array of communications, commerce and content services in over 100 distinct properties that lead consumers to make Yahoo! their home on the Internet and wireless devices.

As part of its ongoing commitment to enhance people's ability to connect with anyone around the world, Yahoo! offers communications services that include Yahoo! Mail, Yahoo! Messenger, Yahoo! Calendar, Yahoo! Chat, Yahoo! Greetings, Yahoo! Clubs and Yahoo! Photos. One of the world's largest enablers of consumer transactions on the Web, the company offers commerce services such as Yahoo! Shopping, Yahoo! Auctions, Yahoo! Finance and Yahoo! Travel. And through partnerships with hundreds of premier content providers, Yahoo! offers content and media programming in popular areas of interest, including Yahoo! Sports, Yahoo! Music, Yahoo! Movies, Yahoo! News and Yahoo! Games.

Yahoo!'s European sites serve the United Kingdom and the Republic of Ireland, Germany, France, Italy, Spain, Norway, Denmark and Sweden. Each is a local language service, built and maintained by local teams. The European services are just part of the Yahoo! Network of International sites, collectively called the Yahoo! Network. This network generates unequalled traffic, serving over 1 billion page views per day world-wide. Yahoo! also have Sales representatives in Eastern Europe, Greece, Israel, Middle East, the Benelux countries, Portugal, South Africa and Turkey.

An industry leader in online advertising, Yahoo! offers an integrated set of marketing services through Yahoo! Fusion Marketing that unite Yahoo!'s media, e-commerce, direct marketing, broadcast, and communication tools to allow clients to find any audience, connect with anyone, and sell anything. Yahoo!'s data driven services provide unparalleled targeting and measurement capabilities far beyond banners, clicks, and conversions. Customized to integrate clients' traditional marketing programs online, Yahoo! Fusion Marketing programs generate greater customer acquisition and retention, extended brand value, and increased sales in today's global marketplace.

To find out more about the media opportunities in each country simply click on the relevant country on the left of this page.



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